One of my common themes with MPS is "how can any manufacturer get behind pure MPS when the goals of every engagement should be the reduction of both MIF and volume?
How can a dealer use MPS as a "marketing" scheme to leverage more hardware placements?
It just doesn't reconcile.
It seems GMTA - one of the Old Guard(no offense meant)Tom Callinan, has a great description on this subject. He says,
"...one of the long-term goals of MPS is to reduce the number of devices used by a company. What does this mean? It means that the industry players—those that depend on an already shrinking revenue pool—are going to deliberately accelerate that revenue decline..."
Tom has a good grip on the conundrum. Read the entire post here.
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