Work From Anywhere Movement Moves Forward

The commercial real estate establishment is fighting for its life, literally. Publishing slanted studies as evidence that "it is time to get back to work".

Dozens of articles, and interviews projected in an attempt to make us not believe our eyes.  The buildings are empty.

There will be more. 

Dogma, narrative, propaganda. There is a great deal of money on the table. But cities are crumbling all over the world, from Paris to San Fran. Companies are dissolving, evolving - The Billion Dollar, One Person Company?

As Nick Bloom says, 

"The media has bias towards "shock" stories. The reason is all of us - including me - tend to click on these. One solution is Linked-In. The crowd here is very good at calling out BS. Something posted on Linked-In that survives 24 hours without a bunch of data critiques is probably good."

The minions have awakened. Still, for some, the Blue Pill is comforting. Like ignorance.

So What?

Here is some good news, the impact seems to be hitting geographically and at the enterprise level, which means every little movement gets wide attention.

Your market, the "down the street market" businesses are probably still populated and heavily invested in technology.  And need help trying to figure out how all this new stuff will help them increase revenue, reduce costs and grow profits.

That is your talk track; no matter what you are selling.  Copiers, cyber security, box trucks, hi-lo's, or corporate identity programs, showing how your systems helps The Three, keeps the conversation going.