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Tuesday, July 20, 2010

KINDLE DEVICE UNIT SALES ACCELERATE EACH MONTH IN SECOND QUARTER; NEW $189 PRICE RESULTS IN TIPPING POINT FOR GROWTH

SEATTLE-July 19, 2010-(NASDAQ: AMZN)-Millions of people are already reading on Kindles and Kindle is the #1 bestselling item on Amazon.com for two years running.

It's also the most-wished-for, most-gifted, and has the most 5-star reviews of any product on Amazon.com.

Today, Amazon.com announced that Kindle device unit sales accelerated each month in the second quarter-both on a sequential month-over-month basis and on a year-over-year basis.

"We've reached a tipping point with the new price of Kindle-the growth rate of Kindle device unit sales has tripled since we lowered the price from $259 to $189," said Jeff Bezos, Founder and CEO of Amazon.com.

"In addition, even while our hardcover sales continue to grow, the Kindle format has now overtaken the hardcover format. Amazon.com customers now purchase more Kindle books than hardcover books-astonishing when you consider that we've been selling hardcover books for 15 years, and Kindle books for 33 months."

Iron Mountain to Help Hospitals Adopt Electronic Medical Records

BOSTON, Jul 19, 2010 (BUSINESS WIRE) -- Iron Mountain Incorporated (IRM 23.28, -0.22, -0.94%) , the information management company, is combining its services for document scanning, file archiving, data backup and more into one solution for hospitals and healthcare organizations converting hardcopy patient files into an electronic medical record (EMR) system.

The new Iron Mountain EMR Enablement Solution offers healthcare organizations a complete set of tools for digitizing patient records, archiving electronic files, protecting them from disaster, and then destroying outdated records.

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Greg Walters, Incorporated
greg@grwalters.com
262.370.4193