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Thursday, March 17, 2011

Photizo Managed Print Services Conference 2011 - Look to Yesterday and See Tomorrow


This year the North American MPS Conference is going to be huge - attendance up, interest in MPS common, the niche now firmly established as an industry.

Why should you go?

Maybe you don't want to be the last person on your block selling copiers. No doubt to the surviving collection of people who don't care about value, costs or spending our money: Public Sector.

Do you think this "Hot New MPS Thing" will finally catch on next year?

Perhaps you're such a output-geek, friends and family are starting to put you in the same class as "Trekies"(for the record, its "Trekor"). Fewer people stick around once you get going on "scan once, print many".

And maybe approaching a three-some like the one above, intimidates you.

Ok, that has little to do with MPS; more to do with DOTC_AfterDark.

If you're into Managed Print Services, see a future beyond Stage 4, and reside out here with me 'to the right of the bell curve', this is our time.  Come.

Wednesday, March 16, 2011

Managed Services - Qualification is Very Important.

Fire your undeserving customers, don't lock them in.

Qualify at every turn. Call it "trial closing" if it makes you feel better.

To qualify a prospect, you must first know what you are, what you believe in and what you stand for.

And most of all, be prepared to see - no - search out reasons the person in front of you is not a prospect and does not match your ideals or what you stand for.

Again, I doubt very much, any of your OEM sales training ever stresses this, simple point.

Your 'solution' does not fit everybody.

Managed Services - Can Your Marketing Department Come up With Something Like This?

We know Managed Print Services can be boring to some.

Putting together Value Prop's and sales collateral is extremely important. Toils every marketing department/major love to do.

But really, why can't just once, all those web-design and Adobe classes result in something like this:

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Greg Walters, Incorporated
greg@grwalters.com
262.370.4193