Seven Standards for Selling Remotely

Face-to-face selling has always been a business foundation, but COVID-19 is forcing us to do many things differently. This means more phone work, more social media posts, more web meetings, and less face-to-face contact. While most believe that one day we will again conduct meetings around the same table in the same room, today and for the foreseeable future, we will be selling virtually. 

I believe the line between “virtual” and “in real life” starts bold, yet over time, fades to gray and finally disappears. Virtual reality becomes reality, virtual meetings become meetings, and one day, virtual sales will just be sales. 

So it’s a good idea to start incorporating selling through a camera as a component of your overall sales approach. Just as much as posting on LinkedIn, emailing approach letters, and cold calling, virtual selling is now part and parcel of the contemporary selling realm, and it has some benefits. 

Here are three: 

More prospects per day. This is simple math. 

Read the rest, here.

#Covid19 - The Basics of Being Human

I had thought, not long ago, the world was changing so quickly there couldn't possibly any real 'experts'. I also once believed that living the "work from anywhere life" was meant a minority of the workforce.  Although since 2009, against the dogma and constructs of the corporate rule,  I've been evangelizing the move out of the cube.

But Covid19 changed things and introduced a couple oxymorons:

Carpet Baggers, #Grifters, and Mr. World - #TheDeathOfTheCopier Industry

"... in this modern age, attention is worship."

It's finally come. #Influencers are nothing but shills. Shills for their masters and useful idiots for LinkedIN. 

It is common knowledge, that most industry awards are given to corporate sponsors with the largest marketing budget or a member of the 'boys club'.  Consulting studies and surveys cost money to perform and panning a client is a risky business.  So you'll find quadrants and favorable reviews align with client lists and sponsorships - it's a great big echo chamber; a circle jerk.

 

Our industry has been death-spiraling since 2009 and had its share of snake oil salesmen, grifters, and film flam men. There is fewer today, but the remaining are experts in falsehoods, chicanery, and hyperbole. And lying.