- The powers believe in mandates.
- The powers know how to spin anything into a National Security issue.
- Getting the economy going again is "a national security issue".
- The powers are influential.
- The powers know the populace is numb to being directed.
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Sunday, February 20, 2022
How Long Until We See "Work from the office" mandates?
Thursday, February 17, 2022
Eight Ways to Sell to Corporate Culture in 2022
Much is being said about how the work-from-home movement will negatively impact the corporate culture.
What is Corporate Culture:
"Corporate culture refers to the beliefs and behaviors that determine how a company's employees and management interact and handle outside business transactions. Often, corporate culture is implied, not expressly defined, and develops organically over time from the cumulative traits of the people the company hires." - Investopedia
Long established and organically grown, corporate culture resists outside influences - you, as a salesperson are an outside influence, especially in the post-Covid age.
Today, implemented managed print services still presents a shock to the system and a threat to the 'how we've always done it' position.Visualize an MpS implementation as an enhancement to your customer's existing workflow.
One of the first articles I wrote was about implementing a managed print services program and the risks of ignoring corporate culture in the process.
Back then, we were concerned about the impact of reducing devices on the way people felt about their jobs. MpS engagements were new; they changed the way toner was ordered and revealed how the number and location of devices could be a shock to the system.
Today, implementing new services is a shock to the system because it threatens the 'how we've always done it' position.
Visualize an MpS implementation as an enhancement to your customer's existing workflow and be 'like water.'
Workflow is about optimizing the processes of everyday business tasks. In other words, it’s how work gets done. Change is guaranteed, and the corporate culture at the organizational, departmental, or personal level can’t help but be influenced.
I once heard a really smart guy say, “Culture kills process every day.” It’s something we should all keep in mind.
Tuesday, February 15, 2022
Journalism is Dead
It's just looking at all the headlines, the nugatory subjects permeate all the industrial news media you gotta wonder if each editorial staff meets in the same room.
I'll let you decide.
Here are the landing pages for today, February 15, 2022: