12 Influences and Influencers Outlined and
Measured in the DOTC Office Technology Partnership Ecosystem Model
Oconomowoc, Wi. – Greg Walters, Inc. announces
the release of the DOTC Office Technology Partnership
Ecosystem (DOTPE)
blueprint.
The DOTPE identifies 12 Influences that
shape the customer experience. Examples of Influences include OEMs, Training firms,
Infrastructure, Software Applications, Finance, Toner Suppliers, etc.
Within
each influence, one or multiple Influencers vie
for relevancy and participation in the sales journey.
This change in perspective is mandated by the current business environment, in
which the
customer journey is no longer transactional, but never-ending. A strong team of
niche providers working toward a common goal, with clear and transparent roles,
will collaborate and provide a collective and increased value to customers.
“For over a decade, we’ve defined the network of vendors and resellers as the
'Office Technology Landscape.' This view needs an update," said Walters.
"
In
today’s dynamic and turbulent business environment, it is beneficial to
establish relationships beyond vendor and reseller. Companies that
utilize partnership ecosystems drive innovation, maximize efficiencies, and
bring greater value to their clients."
The group is currently interviewing and evaluating Influencers against 20 data
points. The model will highlight and rank relevant firms within each Influence,
measuring everything from financial viability to their social footprint.
Through the model, resellers will see how existing relationships stack up and
make educated decisions when building or revamping partnerships. The ultimate
consumer will compare their existing or future providers against established
standards and KPIs.
Technology resellers, and managed IT firms will benefit from the DOTPE by knowing who to review
when forming their specific ecosystem. Prospective clients will gain
insight into the quality and effectiveness of their provider when compared to
other industry resellers.
The DOTC Office Technology Partnership Ecosystem model is available now at
thedeathofthecopier.com and the evaluation results will be presented throughout
the summer.
For more information or to be considered as an Influencer contact
Greg@grwalters.com.